Normal Models?!!
by Graham Davies
This evening I was working out in the gymn and I watched a fashion show on the TV screen in front of me. Unlikely, but true. And I saw something incredible. Something that I have never seen before during any of my many involuntary viewings of the Fashion Presentation genre: the models were cleary enjoying themselves.
Each girl in the show had normal feminine curves instead of the ironing-board-with-feet physique that dominates their sector. They wore make-up that enhanced their good looks. They walked along the stage with obvious enthusiasm. And they also did something that was really strange....something that is usually forbidden in a fashion show: they smiled!
Most models permanently wear the sort of expression that suggests that they have just been forced to go to the cafeteria at their Eating Disorder Clinic.
But the models I saw tonight allowed their enjoyment and their personalities to shine through to what they were modelling...and I actually started to appreciate the excellence of their clothes and the expertise of the designer.
It's about time that the Fashion Industry realised that enthusiasm for the product, from normal-shaped, feminine models, is a highly effective presentational device.
Tuesday, 29 December 2009
Sunday, 6 December 2009
Obnoxious Upselling
by Graham Davies
I have taken a short vacation from blogging, mainly because of not coming across anything that pissed me off enough to blog about it. That all changed today in WHSmith.
Obesity is a killer: one of the biggest causes of heart disease in the western world. It nearly always involves the person concerned having a diet that is obviously less healthy than it really should be. And healthy diets rarely involve significant amounts of crisps or milk chocolate. I speak as an unreformed carbandfatoholic.
I find the compulsory upselling carried out by WHSmith checkout staff to be particularly obnoxious. I was just paying for a newspaper when one said, "Would you like one of these chocolate bars for just a pound?"
I am now reasonably strong about confronting my chocolate problem so I was able to Just Say No. But alot of people are successfully ambushed by this ploy which exploits them when their defences are down.
Don't fall for it. And next time they try it on you, tell them where they can put their Toblerone.
by Graham Davies
I have taken a short vacation from blogging, mainly because of not coming across anything that pissed me off enough to blog about it. That all changed today in WHSmith.
Obesity is a killer: one of the biggest causes of heart disease in the western world. It nearly always involves the person concerned having a diet that is obviously less healthy than it really should be. And healthy diets rarely involve significant amounts of crisps or milk chocolate. I speak as an unreformed carbandfatoholic.
I find the compulsory upselling carried out by WHSmith checkout staff to be particularly obnoxious. I was just paying for a newspaper when one said, "Would you like one of these chocolate bars for just a pound?"
I am now reasonably strong about confronting my chocolate problem so I was able to Just Say No. But alot of people are successfully ambushed by this ploy which exploits them when their defences are down.
Don't fall for it. And next time they try it on you, tell them where they can put their Toblerone.
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